Facebook将以190亿美元收购WhatsApp【秒速牛牛平台】

激光雕刻机 | 2020-11-17

Facebook Inc . agreed to buy messaging company whatsapp for $ 19 billion in cash and stock,A block buster transaction that dwarfs the alreaationThe 55-employee company,which acts as a kind of replacement for text messaging,Has seen its use more than double in The past nine months这意味着该公司的服务比Twitter Inc的服务更热。Twitter是常用的微博服务,用户数约2.4亿,目前市值约300亿美元。The transaction,which includes $ 3 billion in restricted stock units to be granted to what sapp s founders and employees over four years该交易至今仅次于风险反对企业的收购交易。

该交易的内容还包括为期4年,向WhatsApp创始人和员工授予30亿美元的有限股份单位。这笔交易不仅将使WhatsApp的创始人沦为亿万富翁,还将为投资该公司的唯一风险公司Sequoia Capital带来巨大收益。

the deal price also easily outranks any acquisition of startups in recent years,Including facebooks purchase of photo-sharing app insta gram fram这笔交易的收购价格也远高于近年来任何初创企业收购的价格。例如,Facebook在2012年出资最多10亿美元收购了照片共享应用程序。

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What isnt clear is how much revenue whatsapp makes-the company declined to comment on its sales . it charges 99 cents a yearMark Zuckerberg(马克Zuckerberg) Facebook首席执行官(CEO)在电话会议上回答说,他没有指出广告是利用即时消息系统利益的正确方法。Beyond revenue,the deal could help shelter the social network against the shifting tastes of teen users,some of whom have grown cool to itand bolster its position international ly . WhatsApp is particularly popular outside of the u . s .这项交易不仅有助于收益,还可以帮助Facebook防止青少年用户兴趣的变化,whatsapp在美国以外特别流行。

the transaction comes in the wake of facebooks failed attempt to purchase another messaging service,snapchat,For $3 billion last yearFacebook said in an earnings call in October that some younger teens were using the service less。在达成这笔交易之前,Facebook调查显示,Snapchat和WhatsApp近年来在Facebook正在争取的老年用户中大受欢迎。Facebook在去年10月的财报会上回应说,部分青少年对Facebook的使用增加了。

even by the get-big-fast standards of silicon valley,whatsapp s story is remarkable . the company,Founded in 2009 by Ukrainian Jan按照硅谷“很快就能做大”的标准,WhatsApp的发展速度也令人惊讶。红杉资本(Sequoia Capital)的合作伙伴金戈茨(Jim Goetz)写道,WhatsApp用户数超过4.5亿的速度远远快于历史上任何一家公司。

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该公司由乌克兰人Jan Koum和美国人阿克顿(Brian Acton)于2009年创立。Facebook had fewer than 150 million users after its fourth year,One third that of WhatsApp in the same time period . WhatsApp processes 50 billionWhatsApp built its business on The idea of Offering instant messaging without The fees that carriers often charge . WhatsApp创建公司业务的概念是获得操作员需要的东西The companappKoum生长在有秘密警察的共产主义国家,隐私对他特别重要。jans child hood made him appreciate communication that was not bugged or tape,Mr . goetz wrote . when He arrived in the u . s . as a 16-year-。他16岁移民美国,只靠食品救济权生活,当时迫切希望与俄罗斯和乌克兰的家人保持联系。

the transaction came together quickly . Mr . Zuckerberg said he and Mr . Koum first discussed the deal on a Sunday evening less than two weel PpWhatsApp位于加州山景,Facebook的总部位于门罗公园附近。交易完成后,WhatsApp随后返回山景总部,独立于母公司Facebook运营。 the demographics of what sapps users were likely a draw for Facebook,said Rebecca lieb,Analyst at altimeter group . this is clearly also a plliebAltimeter Group的一位分析师回应说,WhatsApp的用户组可能是更多Facebook的原因,这笔交易可能是为了保障该公司年迈的用户基础。这是因为即时消息已经是必不可少的。

equally enticing is the percentage of whatsapp users who log onto the service at least once a day . that figure sits at 70%,Even higher than facebookssuch engagement percentages are valuable be cause The more users interact with a service,The more ads or other products can be sold to them。有一定吸引力的是,至少每天用于WhatsApp服务的用户比例(70%,甚至低于Facebook的61%)。这种“活动图”很有价值。

因为与服务对话的用户越多,可以销售的广告和其他产品就越少。Facebooks Always working to find new reasons for peoPle to come back,Said Forrester research analyst Nate Elliot . face book is desperate to keep people coming back every day . Forrester research分析师艾略特Instagram最初收购时大约有1500万用户。

On a per-user basis,Facebook is paying around $ 40 a piece for whatsapp,Roughly in line with the amount that other social media companiesFacebook根据用户数量对WhatsApp进行的每个用户评估是Other figures Disclosed in A Securities and exchange Commission Filing show Other Metrics that made it Particularly Atter在中,向美国证券交易委员会(securities and excel)提交例如,WhatsApp用户每天上传6亿张照片,每天发送超过1亿条视频信息。On the conference call,Messrs . Zuckerberg and koum said it was important the company operate separately and retain the mentality of A starty A startyzackerberg和Koum在电话会议上表示维持whatsm,他回答说,我们找到这样的战略是非常有效的。Insta gram founder Kevin systrom,he said,has gotten a huge amount of value on being able to use Facebook infra structure,While remaining扎克伯格认为insta gram创始人Kevin Systrom(Kevin Systrom)是可以在Facebook上使用的基础设施,具有很大的价值。Mr . koum will join Facebook board of directors . he said the company does not plan to add advertising,sticking instead to a subscription他是whats subscriptionWhatsapp,despite its surging popularity in recent years,Has been wary of raising capital and entertaining suitors . Mr . koum told the waware近几年WhatsApp的人气有所上升,但该公司对融资及收购关注仍持谨慎态度。

Koum去年12月回应《华尔街日报》 (The Wall Street Journal),称WhatsApp没有销售、上市、解散或融资的计划。【秒速牛牛平台】。

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